These are changes that everyone expects to see as the market changes. Chris breaks TechSmith’s approach down into three categories. I’m constantly going back and forth.” And a real pain point, since the beginning for that group is that they’re different file formats, so it can be confusing.” How the TechSmith team focused on building the best version of Snagit yetĪ tough job for any development team is deciding what features to update and what new ones to develop. “I think about the teams that I’ve talked to, and these are often heavy content creators, who are like, “I actually have to document software on Windows and Mac. This solves a big problem for those who switch between Windows and Mac, as Daniel explains: This cross-platform compatibility is possible with Snagit’s new file format SNAGX, which replaces the old SNAG format on Windows and SNAGPROJ on Mac. Daniel previously had to say goodbye to all his old Windows Snagit files when he moved over to Mac a few years ago, but now that’s a thing of the past. Cross-platform compatibilityĪnother great feature that’s new to Snagit 2022 is the ability to open and edit the same Snagit files on both Windows and Mac computers. The library also has a search function so you can locate the files you need in seconds rather than sifting through hundreds of random capture files. “The advent of cloud computing and all these different things like Dropbox and Google Drive and things like that, it just felt like it was the right the right time for us to bring this to Snagit.” You can just access your Snagit library from any device, making collaboration and sharing so much easier and faster. You’re no longer locked into using one machine. In the age of Google Drive, Dropbox, and remote working, this seemed like a natural next step for the tool. But our new and improved library means you can now save those captures to the cloud instead of on a single machine. One of Snagit’s handiest features has been its library, which allows users to make captures quickly and store them. It was like, I want to sit down and make a video, but we don’t think that way anymore.” How Snagit’s cloud library makes storing captures a breeze The pandemic and remote working have made visual communication much more of an everyday thing.Īs Daniel puts it, “making a video used to be an event. But it’s not just the content creators on YouTube or L&D professionals who need to make videos anymore.Īlmost everyone has had to get comfortable being on camera, whether that’s recording a video or jumping on a dozen daily Zoom calls. Video creation used to be something that only a tiny segment of people was even interested in. That quick sharing mechanism is something we’re trying to keep, but we also want to bring these new ways of communicating.” Make it quick for people to capture and get what they want out immediately. “We’re starting to really make that a better experience. As Chris explained, we want a tool to make it quick and easy to capture images and video, but with a new and improved user experience. While things look different in the market, 31 years later, the primary aims remain the same. Over the past couple of years, we’ve seen a huge need for tools like Zoom, video streaming, and video creation which has helped to shift the direction Snagit is heading in. Snagit was originally about simple visual captures and images primarily and has since exploded in popularity. When it first launched, it was a modest beginning compared to what it is now. How Snagit is still going strong – 31 years laterĪs software goes, 31 years is a long time for a tool to be on the market and remain popular.
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